Somewhat Simple: finding the best times to post

So you’re wondering about times to schedule or post all that awesome content you have created and don’t know where to start? Seems a lot of other people are also in the same bo...

Read

Back to the Office

Working from home The year that was 2020 was pretty hard for everyone but definitely taught us some lessons about our life work balance and priorities. With an all time high of peo...

Read

Okay, what is SEO and why do I need it?

As a business owner you should have heard the term SEO or Search Engine Optimisation around the water cooler.  So, what on earth is it? Why is it important?, and why should you sp...

Read

How the new Google Page Experience update could hurt your rankings.

The new Google Page Experience update is right around the corner, and it brings with it some important ranking factor changes that you need to be aware of. These changes to how Goo...

Read

Too Boost or Not To Boost

That my friends is the question we’re answering here today. Have you been boosting your posts on FB?  Well, I’m here to tell you why you need to STOP. Before you stop reading,...

Read

5 things you can do today, to refresh your website for 2021.

Your website is your online first impression for customers, it’s the first thing they see when they interact with your business online so keeping it fresh is so important. For 57...

Read

Which Social Media Platform Should Your Business Be On?

  Defining your target audience and creating a marketing persona is a great place to start.  Knowing who your audience is will help you work out where they are on social medi...

Read

How to get more clicks more often (secret tip)

You’ve probably heard the term “Click-through rate” or “CTR” in digital circles, but what is it, what does it mean and why should you be learning the industry secrets to ...

Read

Importance of a KICK-ASS first image on your website

Images are awesome, they are a vital part of your website, they add depth, colour and emotion to your content. Choosing the right images to spice up your content is a critical deci...

Read

Five things that digital marketing should be for your business. And one thing it should never be!

Digital marketing is not just something you should consider, and it should never be an afterthought either – it is critical when it comes to reaching your target audience in ...

Read

What is a Facebook lookalike audience? And three simple ways to build them.

We'll unpack Lookalike audiences in Facebook and 3 ways to create them....

Read

Branding and Consistency – 6 Steps You Need To Follow

A brand is a feature or set of features that distinguish one organisation from another. A brand usually consists of a name, tagline, logo or symbol, design, brand voice, and more....

Read

4 Ways Social Media Affects SEO

The debate rages on: does social media impact a website’s search engine ranking? Many marketing experts believe social media doesn’t directly affect a website’s SEO ranking. ...

Read

3 Incredible benefits of posting videos across your social channels

Social media continues to alter the way that people communicate and digest information. Social savvy marketers are those who consistently post new and exciting content across their...

Read

The 5 best free platforms for editing social media images

Does digital marketing ever end for those who own and run their own business? The answer is, probably not. The modern business owner has to be across it all, with endless to do lis...

Read

4 Reasons your logo is important for your business

Nike, Adidas, Apple, Target. When reading that sentence did you see visions of swooshes, stripes, fruit and circles? Of course you did, and this is why logos are imperative to bran...

Read

A shy person’s guide to appearing on camera

Live streaming and video content is the way forward for businesses. According to HubSpot, 54% of consumers want to see more video content from a brand they follow. What’s more, 8...

Read

5 easy ways to source content topics for your blog

Blogging is an essential part of digital marketing. It helps cement your brand as an industry authority, as well as drive traffic to your website and encourage audience engagement....

Read

Is Your Marketing Hitting The Mark? 5 tools to help analyse your marketing efforts today!

Digital marketing is at the forefront of most businesses marketing arsenal. Apart from its ability to provide a fair playing field for businesses of all shapes and sizes to compete...

Read

5 Top Tips – Write Content That Converts!

“Content” the golden egg of your website, right?  You can and probably have, spent hours writing paragraphs of content explaining how good your services are and why users shou...

Read