… and why does it even matter? View this post on Instagram A post shared by 3228 Digital (@3228digital) So, you’ve probably heard people tal...
April 30, 2023
Digital Marketing is a full-on activity that can often be a minefield of jargon, money spending, unknowns and disappointment if you aren’t quite sure where to invest or who to ta...
October 26, 2022
We see it all the time, we know it’s super helpful in getting traction, engagement and building trust with our audience but actually creating content can be intimidating. Without...
January 26, 2022
That my friends is the question we’re answering here today. Have you been boosting your posts on FB? Well, I’m here to tell you why you need to STOP. Before you stop reading,...
March 4, 2021
Defining your target audience and creating a marketing persona is a great place to start. Knowing who your audience is will help you work out where they are on social medi...
January 26, 2021
You’ve probably heard the term “Click-through rate” or “CTR” in digital circles, but what is it, what does it mean and why should you be learning the industry secrets to ...
November 18, 2020
Images are awesome, they are a vital part of your website, they add depth, colour and emotion to your content. Choosing the right images to spice up your content is a critical deci...
October 13, 2020
Digital marketing is not just something you should consider, and it should never be an afterthought either – it is critical when it comes to reaching your target audience in ...
October 7, 2020
Nike, Adidas, Apple, Target. When reading that sentence did you see visions of swooshes, stripes, fruit and circles? Of course you did, and this is why logos are imperative to bran...
July 15, 2020
Digital marketing is at the forefront of most businesses marketing arsenal. Apart from its ability to provide a fair playing field for businesses of all shapes and sizes to compete...
June 18, 2020
It’s 2020, and regardless of what industry you’re in, it’s vital that you have a sound digital marketing strategy. Even if most of your business is conducted through word of ...
April 8, 2020
Redesigning your website is an exciting time however don’t fall into the trap of...
August 16, 2019
Do you have high bounce rates or low conversions? One core expectation of your customers...
August 12, 2019
One key metric to look for when evaluating the performance of your website is...
August 8, 2019
There are a lot of different ways for people to attack the vulnerabilities of online business - so you need to make sure you are protecting your business....
July 26, 2019
Don’t spend all your energy designing an impressive homepage if your customers can’t find what they’re looking for! Discover the incredible potential of dedicated landing pag...
July 23, 2019
Do you have a high cart abandonment rate? Chances are your shipping rates are standing between you and your next sale. The latest studies into e-commerce have found 73% of online r...
July 20, 2019
Well designed popups should be a natural progression within your user experience not a trap or cheesy sales pitch. ...
July 6, 2019
Creating engaging content in a world flooded with communication can be tricky business. How do you design content that will drive clicks?...
June 25, 2019
Discover the importance of strategic timing, accessible exits and the risk of making too many assumptions to increase pop up conversion rates online....
March 18, 2019
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